At Alder Lake Farm (a trading name of Trodden Earth Ltd), we are committed to maintaining the trust and confidence of visitors to our website. In particular, we want you to know that Alder Lake Farm is not in the business of selling, renting or trading email lists with other companies and businesses for marketing purposes. In this privacy notice, we’ve provided lots of detailed information on when and why we collect your personal information, how we use it, and how we keep it secure.

Topics:

  • What information do we collect about you?
  • How will we use the information about you?
  • Marketing
  • Retention and storage of information
  • Access to your information and correction
  • Cookies
  • Other websites
  • Changes to our privacy notice
  • How to contact us

What information do we collect about you?

We collect information about you when you request to use our products or services. This may include such things as your name, email address and contact telephone number. We may also collect information when you voluntarily complete customer surveys and provide feedback. Website usage information is collected using cookies and analytics.

When paying for our services online, we use a third party payment processor called Stripe, who will collect payment details from you for your purchase. For more information, please see Stripe’s privacy notice. When paying for our services in person via debit or credit card, we use another third party payment processor called iZettle. For more information, please see iZettle’s privacy notice.

We will never store or process your payment data ourselves; this is done by the third party data processors detailed above.

How will we use the information about you?

We collect information about you to process your order or request. Some of this information, such as your name and contact details, is mandatory in order to complete your order. If you do not wish to provide this information, we may not be able to fulfil your request.

If you are booking our facilities, your surname/company name will be used for ease of reference on the online availability calendar to indicate the time and date of your booking. If you do not wish for your name to be used in this manner, you may use an alternative reference.

Marketing

If you agree, we may contact you periodically about other products and services we think may be of interest to you. We will not share your information for marketing purposes with other companies.

We use a third-party provider, MailChimp, to maintain a database of client information and for sending marketing information. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our services. For more information, please see MailChimp’s privacy notice. You can unsubscribe to general mailings at any time of the day or night by clicking the unsubscribe link at the bottom of any of our emails or by contacting us using the details at the bottom of this notice.

Retention and storage of information

We will retain information about you only for as long as is necessary to fulfil your requirement to use our products or services. Where you have agreed to receive marketing information, we will retain the personal information for which you have provided your consent, in order to fulfil this service.

Any personal information that is controlled by us is stored securely using encrypted electronic storage technology.

Access to your information, correction, and deletion

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email or write to us using the details at the bottom of this notice.

We also want to make sure that your personal information is accurate and remains up to date. You may ask us to correct or remove information you think is inaccurate. You may also request that we delete any information about you that we hold.

Cookies

Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information visit http://www.aboutcookies.org or http://www.allaboutcookies.org.

You can set your browser not to accept cookies; the above websites tell you how to do this. However in a few cases, some of our website features may not function as a result.

When someone visits www.alderlakefarm.co.uk we use a third party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way that does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website. For more information, please see the Google Analytics privacy policy.

Other websites

Our website may at times contain links to other websites, products or services. This privacy notice only applies to this website and the business activities conducted by Alder Lake Farm, so when you link to other websites you should read their own privacy notices.

Changes to our privacy notice

We keep this privacy notice under regular review and we will place any updates on this web page. This notice was last updated in May 2020.

How to contact us

Please contact us if you have any questions about our privacy notice or information we hold about you:

Email us at: info@alderlakefarm.co.uk

Write to us: Alder Lake Farm, Oxbottom Lane, Newick, East Sussex BN8 4FD